United States

Why is the American Consumer Council important?

Image Credits: UnsplashImage Credits: Unsplash
  • The American Consumer Council is a nonprofit organization that provides consumer advocacy, education, and access to credit union membership.
  • ACC membership offers various benefits, including financial education resources and potential credit union eligibility.
  • The partnership between the ACC and credit unions has expanded access to beneficial financial products and services for millions of Americans.

In today's complex financial landscape, consumers are constantly seeking ways to maximize their financial well-being and protect their interests. Enter the American Consumer Council (ACC), a nonprofit organization that has been championing consumer rights and financial literacy since 1987. This article delves into the role of the ACC, its partnership with credit unions, and the benefits it offers to consumers across the United States.

The American Consumer Council is a prominent nonprofit consumer advocacy and education group based in San Diego, California. With over 400,000 members spread across 54 state, regional, and local affiliates, the ACC has established itself as a formidable force in consumer protection and financial empowerment.

Thomas Hinton, the president and CEO of the ACC, leads the organization in its mission to educate and advocate for consumers. As of 2023, the ACC reported impressive financial figures, including $1.85 million in assets, $1.08 million in revenue, and $683,000 in expenses, demonstrating its significant impact and reach.

The ACC and Credit Union Partnerships

One of the ACC's most notable features is its role as a gateway to credit union membership for many Americans. Credit unions, which are cooperative financial institutions traditionally serving individuals with a common bond, have partnered with the ACC to expand their membership base.

Anthony Demangone, chief membership and engagement officer for America's Credit Unions, emphasizes this synergy: "Credit unions are the original consumer protectors. Like the American Consumer Council, credit unions and America's Credit Unions focus on consumer advocacy and protection. This partnership is another layer to assist members in fostering financial health and well-being."

Through these partnerships, the ACC enables individuals who may not otherwise qualify for credit union membership to access the benefits of these financial institutions. This collaboration has proven particularly beneficial for consumers seeking attractive interest rates on savings accounts and certificates of deposit (CDs).

Benefits of ACC Membership

Joining the American Consumer Council comes with a host of advantages:

Access to Credit Union Membership: Perhaps the most significant benefit, ACC membership often qualifies individuals for credit union membership, opening doors to better financial products and services.

Financial Education: The ACC offers free personal finance and estate planning workshops, enhancing members' financial literacy.

Consumer Newsletter: Members receive a monthly newsletter keeping them informed about consumer issues and financial trends.

Recognition Programs: The ACC administers the Friend of the Consumer Award for consumer-friendly businesses and the Green C Certification program for eco-friendly enterprises.

Financial Planning Resources: The organization provides financial literacy and planning workshops, video series, and financial education for teens, available to both members and the public.

How to Join the ACC and Access Credit Union Membership

Joining the ACC and gaining access to credit union membership is a straightforward process. Many credit unions partner with the ACC to streamline the membership process:

Simultaneous Application: Often, individuals can apply for both ACC and credit union membership at the same time.

Fee Coverage: In many cases, credit unions cover the $15 lifetime ACC membership fee for new members.

Independent Joining: Alternatively, individuals can join the ACC separately by visiting the council's website and paying a $15 individual lifetime membership fee or a $75 business membership fee.

The Impact of ACC and Credit Union Partnerships

The collaboration between the ACC and credit unions has had a significant impact on the financial landscape. As of June 2023, over 140 million people were members of the 4,689 credit unions in the U.S., controlling 9.9% of deposits at U.S. financial institutions.

This partnership has allowed credit unions to extend their reach beyond traditional membership qualifications. For example, Amplify Credit Union in Austin, Texas, partners with the ACC's Texas affiliate to offer membership to individuals who might not otherwise qualify based on geographic or employment criteria.

The Broader Role of Consumer Organizations

The American Consumer Council is part of a larger ecosystem of consumer organizations that play a crucial role in protecting consumer interests and supporting consumer protection laws. By joining organizations like the ACC, consumers can:

  • Enhance their financial knowledge
  • Gain access to beneficial financial products and services
  • Contribute to a collective voice advocating for consumer rights
  • Stay informed about important consumer issues and trends

The American Consumer Council stands as a beacon for consumer advocacy, financial literacy, and access to beneficial financial services. Through its partnerships with credit unions and its commitment to consumer education, the ACC empowers individuals to make informed financial decisions and access better financial products.

As consumers navigate an increasingly complex financial world, organizations like the ACC play a vital role in ensuring that their interests are protected and their financial well-being is prioritized. Whether you're seeking credit union membership, looking to improve your financial literacy, or simply want to be part of a community dedicated to consumer rights, the American Consumer Council offers a pathway to financial empowerment and consumer protection.


Read More

Economy United States
Image Credits: Unsplash
EconomyAugust 3, 2025 at 6:30:00 PM

Muslim-friendly travel platform revamped offerings with enticing new packages

Travel is changing—not just in where people go, but in how they move, what they value, and how they choose to experience the...

Housing United States
Image Credits: Unsplash
HousingAugust 3, 2025 at 6:30:00 PM

Senate housing bill targets affordability boost—what it means for renters and buyers

In the midst of the United States' ongoing housing affordability crisis, a new bipartisan bill is quietly advancing through the Senate with the...

Culture United States
Image Credits: Unsplash
CultureAugust 3, 2025 at 6:30:00 PM

How to handle over-talkers at work—without crushing their voice

Every team has one. The person who always has something to say. Who jumps into every discussion thread. Who extends meetings by fifteen...

Health & Wellness United States
Image Credits: Unsplash
Health & WellnessAugust 2, 2025 at 1:00:00 PM

What the Star of Life symbol on ambulances really means

It’s easy to overlook. You’re in traffic, shifting lanes to let an ambulance pass, and the moment feels purely functional: make space, wait...

In Trend United States
Image Credits: Unsplash
In TrendAugust 2, 2025 at 1:00:00 PM

Why working in the dark boosts creativity for some people

It begins quietly. The world slows. The room empties of sound. Maybe it’s just past midnight, or maybe dawn hasn’t broken yet. Either...

Health & Wellness United States
Image Credits: Unsplash
Health & WellnessAugust 2, 2025 at 1:00:00 PM

Why fast walking for 15 minutes a day could help you live longer

Walking is often overlooked because it feels too basic. Too soft. Too common. People associate health gains with sweat, soreness, or structured workouts....

Culture United States
Image Credits: Unsplash
CultureAugust 2, 2025 at 1:30:00 AM

How to build truly inclusive teams in a hybrid work environment

Inclusion doesn’t fail because people don’t care. It fails because leaders don’t design for it. Especially in hybrid teams, where presence is split...

Health & Wellness United States
Image Credits: Unsplash
Health & WellnessAugust 2, 2025 at 1:30:00 AM

These simple habits could help keep your brain sharp, according to science

Memory doesn’t decline overnight. It unravels. One habit missed here. One shortcut taken there. Over time, the system designed to protect cognition weakens—not...

Financial Planning United States
Image Credits: Unsplash
Financial PlanningAugust 2, 2025 at 1:30:00 AM

How pre-K and career advancement for parents are connected

For millions of working parents, the preschool years are less about early childhood enrichment and more about one stark question: how do I...

Adulting United States
Image Credits: Unsplash
AdultingAugust 2, 2025 at 1:30:00 AM

How conservative women are creating their own version of ‘having it all’

She bakes bread and manages a Shopify storefront. She runs a household of four children while writing a Substack column on parenting. She...

Leadership United States
Image Credits: Unsplash
LeadershipAugust 2, 2025 at 1:00:00 AM

Why looking like a leader isn’t the same as leading

We were two months into our seed raise when I realised I was rehearsing my facial expressions before every Zoom call. I’d tilt...

Loans United States
Image Credits: Unsplash
LoansAugust 2, 2025 at 1:00:00 AM

The student loan SAVE pause has ended. Now what?

The end of the student loan SAVE pause isn’t just a policy footnote—it’s a financial inflection point. For millions of borrowers, this signals...

Load More