Strong sales boost Singapore condo market

[SINGAPORE] The Singapore property market has experienced a remarkable uptick in condominium sales over the recent weekend, signaling a strong start for the sector in 2025. In a sign of continuing optimism in the housing market, approximately 1,150 new units were snapped up, driven by heightened demand across various developments. This surge in sales has experts and industry observers confident that Singapore's property market is on a solid upward trajectory.

According to Mark Yip, CEO of Huttons Asia, the total sales of new units for the weekend—including Executive Condominiums (ECs)—pushed the tally for the first quarter to over 3,200 units. Yip further stated that this is the highest first-quarter sales volume since 2021, with figures almost reaching the 3,420 units sold in the previous quarter. This trend indicates strong demand in the private housing sector, despite potential macroeconomic challenges.

The robust sales in recent days showcase the underlying strength of the Singapore condo market. Notable projects like Lentor Central Residences and Aurelle at Tampines experienced particularly strong sales, reflecting an appetite among buyers for both high-end and more affordable housing options.

In this article, we delve deeper into the dynamics behind these strong condo sales, key factors driving demand, and what it means for the future of Singapore’s property market.

Key Drivers Behind Strong Sales for Singapore Condos

1. Strong Economic Recovery Post-Pandemic

The global economy has seen a robust recovery since the peak of the COVID-19 pandemic, and Singapore is no exception. The nation's economic resilience has translated into a confident consumer market, with homebuyers looking to capitalize on the low interest rates and favorable financing options. This trend is reflected in the increasing sales of condominiums, as individuals and families seek stability and growth through property investments.

The resurgence in consumer confidence was also highlighted by Mark Yip, who pointed out that a large factor contributing to the increased condo sales is the rebound in wealth accumulation, with more buyers being able to invest in real estate. This, combined with an environment of lower interest rates, creates a perfect storm for the market’s growth. "The strong sales we’ve seen are a direct result of rising wealth and a favorable economic climate," Yip stated.

2. Appealing New Launches Driving Demand

The market’s rebound can also be attributed to the launch of several attractive new developments. Notably, Lentor Central Residences and Aurelle at Tampines were major winners in terms of sales over the weekend. These projects, strategically located in accessible and well-connected areas, align with current buyer preferences for convenience and affordability. The public’s response indicates that homebuyers are gravitating toward properties that offer a balanced mix of location, pricing, and long-term value.

Developers are keen to meet this demand, launching multiple new projects to capture market interest. The growing inventory is giving buyers more choices, resulting in intensified competition and fast-paced sales cycles. As Yip noted, excluding ECs, the sales volume over the weekend added to the strong momentum in the first quarter, pushing the overall figure to over 3,200 units. "With sales for new private homes nearly matching those of the previous quarter, it’s clear that demand remains robust," he commented.

3. Favorable Government Policies and Economic Stability

Singapore’s government has consistently maintained policies that support property growth while ensuring long-term sustainability. For instance, the relaxation of some cooling measures has given investors and homebuyers the confidence to purchase property, knowing the market is being carefully monitored. Additionally, Singapore's political stability, strong rule of law, and transparent property regulations make it a prime location for local and foreign investors alike.

One of the key policies that have helped bolster the housing sector is the Singaporean government’s push for more affordable housing solutions, such as public housing schemes and ECs. These initiatives have made homeownership more accessible, especially for young buyers entering the property market.

Moreover, the Central Bank of Singapore's interest rate policy has been conducive to homebuyers' purchasing power. Although the global interest rate environment has been somewhat volatile, Singapore's financial institutions have responded well, offering attractive loan options that allow buyers to secure favorable financing conditions.

4. Shift in Preferences Toward Suburban Properties

While properties in the Core Central Region (CCR) have always been considered premium, a trend has emerged in which buyers are increasingly looking toward suburban and outlying areas. This shift is particularly evident in the Outside Central Region (OCR) of Singapore, which has witnessed stronger demand in comparison to the traditionally sought-after CCR.

Nicholas Mak, Chief Research Officer at Mogul.sg, explained this phenomenon, noting that the private residential market in Singapore is evolving into a "two-speed market." According to Mak, “Demand in the Outside Central Region is considerably higher than in the Core Central Region, where properties are starting to show signs of stagnation." This is likely due to the affordability and value offered by properties in suburban areas, which are still well-connected to the city center through Singapore’s efficient public transport network. For many buyers, this represents a more attractive option compared to the luxury offerings in prime districts.

This regional divergence is further evidenced by the performance of residential tower Aurea, which faced a more tepid response compared to the successes of Lentor Central Residences and Aurelle at Tampines. Mak speculated that Aurea's performance could reflect a broader trend of reduced buyer enthusiasm for properties located in the heart of the city, with homebuyers now looking for greater value in more peripheral locations.

5. Low Inventory Driving Urgency in Buying Decisions

While developers have been quick to introduce new projects to meet demand, there is still a limited supply of housing in certain segments. This scarcity has led to a sense of urgency among buyers, prompting them to act quickly when an attractive property is launched.

Mark Yip highlighted that the limited availability of desirable properties is creating a sense of competition among prospective buyers. This pent-up demand, combined with low inventory, has contributed to the rapid sales of new condos. Yip remarked, “Buyers are motivated by the prospect of getting in early on high-demand projects, knowing that waiting too long may mean missing out.”

Market Outlook: What’s Next for Singapore’s Condo Market?

With the momentum observed over the weekend, analysts predict that the condo market will continue its upward trajectory throughout 2025. The strong demand, combined with ongoing government support, is likely to keep prices steady or slightly on the rise. However, there are concerns about whether the two-speed market will continue to evolve, with certain regions potentially outpacing others in terms of demand.

It is clear that suburban properties, particularly in areas like the OCR, will remain highly sought after. Developers are expected to continue targeting these areas, with more projects planned in response to the shift in buyer preferences. At the same time, it’s likely that properties in the CCR will face challenges in attracting the same level of interest unless they offer unique features or substantial discounts.

The property market’s resilience will also be influenced by factors such as macroeconomic conditions, inflation rates, and global events that could impact consumer confidence. Nevertheless, the current trajectory is promising, and Singapore's reputation as a stable, thriving real estate market remains intact.

The strong condo sales observed over the weekend in Singapore reflect the country’s overall property market health and the evolving preferences of homebuyers. Rising wealth, favorable economic conditions, attractive government policies, and increased buyer demand are driving the continued success of the condo market.

Mark Yip’s optimistic assessment of the current property landscape is reflected in the impressive sales figures, and with more exciting projects in the pipeline, it is clear that Singapore’s real estate sector will remain competitive and robust in the coming months.

As the market continues to evolve, both investors and homebuyers will need to stay informed and consider the shifting trends within the condo sector. For those looking to make their next move in the property market, 2025 presents a promising opportunity, with plenty of exciting options available to suit a wide range of preferences and budgets.